Social media leader Facebook (FB) has radically altered the world as we know it. That is true for everyone, regardless of whether or not they have ever even visited the site. Facebook began as a desktop website, and while it found a great deal of success as such, the world started to change and Facebook faced a big problem. All of a sudden the world went mobile, and online sites were struggling to solve the riddle of how to monetize the mobile crowd. When Facebook initially went public, Wall Street was incredibly bearish on the stock, mainly a result of fear over how the company was going to be able to profit from its rabid mobile user base. Facebook realized the change that was happening, and not only was it able to start to monetize its mobile traffic, it did so much quicker than anyone could have imagined possible. Facebook has made some smart acquisitions, including WhatsApp and Instagram, both of which should provide steady revenue streams moving forward.
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