Limited Brands (LTD) 10/23/09 PriceWatch Alert Down To $16.52 Break Even

Posted: Friday, October 23, 2009 8:18 AM EDT

Limited Brands (NYSE: LTD) closed yesterday at $19.42. So far the stock has hit a 52-week low of $5.98 and 52-week high of $19.75. Limited Brands stock has been showing support around 18.12 and resistance in the 20.24 range. Technical indicators for the stock are Bullish and S&P gives LTD a neutral 3 STAR (out of 5) hold rating. LTD appears on the Investors Observer Analysts Favorites list. For a hedged play on this stock, look at a Feb '10 17.50 covered call (LTD BW) for a net debit in the $16.52 area. That is also the break even stock price for this trade. This covered call has a 120 day duration, provides 14.93% downside protection and a 5.93% assigned return rate for an 18.04% annualized return rate (comparison purposes only). A lower cost hedged play for this stock would use a longer term call option in place of the covered call stock purchase. To use this strategy look at going long the LTD Jan '11 10 Call (VLD AB) and selling the Feb '10 17.50 call (LTD BW) for a $6.75 debit. The trade has a 120 day life and would provide 13.75% downside protection and an 11.11% assigned return rate for a 34.00% annualized return rate (for comparison purposes only). Limited Brands has a current annual dividend yield of 3.15%. [FBB-Seven Summits Research]

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